mexco 2013: ECommerce

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Speed4Trade encourages fashion & lifestyle provider to use far-reaching market places as an additional sales channel. New browser interface middleware emMida facilitates the entry. Altenstadt, 20.08.2013: September 18/19 the this year’s dmexco takes place in Cologne, Germany. The eCommerce area is traditionally strongly represented at the trade fair for digital marketing. Reason enough for the eCommerce specialists Speed4Trade to introduce Vizup publishing in Hall 6.1, booth A 063 solutions for efficient multi-channel business together with his partner, shop system. At the booth of Speed4Trade and Vizup publishing, visitors encounter concentrated expert knowledge. This online dealer practical insights and tips in the successful implementation of strategies from multi-channel.

The highly flexible middleware emMida intelligently integrates modern shop systems and marketplaces centrally with the enterprise software of the mail order company in the backend. Ambitious online retailer to get a base for simple and automated integration of the Amazon, sales channels eBay, Rakuten & co. in their existing business processes. Wolfgang Vogl, head of business development at Speed4Trade: marketplaces offer enormous sales potential high customer frequency. For example the assortments of fashion & lifestyle with the most successful categories include on the platforms. eBay as an example a serious channel for commercial dealers of all sizes from the ambitious beginner today is up to the established brands.

The online marketplace offers a very attractive trading environment also for renowned fashion and lifestyle label. The “flea market”character is long past. High-quality, brand-oriented offer presentations in appealing design are possible. We implement appropriate professional templates in accordance with CI for the dealer. These sales channels can with the help of emMida, which depicts including complex product variants with many attributes, very successful and process cost-optimized open up.” Relatively new, the 4 likely customers and partner for Speed4Trade. Product generation be WEB emMida. The new browser version of the eCommerce Middleware enables online retailers in the future even more speed, flexibility and comfort for sale across all channels. Depending on the desired usage scenario and the infrastructure at the dealer model, the Web client as a classic in-house or through a hosting can be operated. Those interested in the booth will be rewarded and others special dmexco with a Speed4Trade which foresees 30% discount on the emMida setup packages when ordering until October 15, 2013.